The Six-Week AI Content Sprint: A B2B Content Marketing Book for Today’s AI Era
- Caroline Warnes
- Oct 1
- 2 min read
I’ve finally done something I’ve been threatening to do for years. I wrote a book.
It's called The Six Week AI Content Sprint: Fast-track and scale B2B content strategy with AI. Now, it's not the grand Australian novel I dreamed of writing as a kid, but it is written for this exact moment we find ourselves in right now. As marketing teams, we’re just beginning to find out what AI can do for us. At the same time, we’re also discovering the risks that come with it.
For content strategists like me, our roles are changing very quickly. I used to get a lot of shine for putting together all the words that everyone else struggled with. But these days, anyone can open ChatGPT and get words on a page.
The difference is this: strategic content is more than words. It’s structure. It’s meaning. It’s how those two connect across everything a business puts out. And commercially, it’s also about whether your processes are scalable, effective and delivering ROI where you need it most. I’ve always seen it as equal parts art and science.
That’s what led me to write The Six-Week AI Content Sprint. Watch this short video I recorded to find out more.
About the book
The Six-Week AI Content Sprint is a practical B2B content marketing book by an experienced Australian B2B content strategist (that's me!).
It gives marketing leaders a six-week roadmap to integrate AI into their content strategy without losing the human edge. You will learn how to:
Build trust and confidence with strong governance
Create scalable, on-brand content with AI guardrails
Co-create with subject matter experts and sales for richer stories
Streamline workflows to publish smarter and faster
Get your copy
If you’re a marketing leader looking for a place to start with AI content workflows, this playbook was written for you.
I’d love for you to grab a copy and let me know what you think!
