CONTENT CALENDAR PACKAGE
A content or editorial calendar is absolutely critical to the succesful execution of a content marketing strategy. It's important to know which piece of content is going on which channel, and when, so you can be more effective and strategic in your efforts.
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Content Calendar package - benefits
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Keep your content efforts well-organised and on track
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Ensure co-ordination across the business
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Be more strategic and consistent - minimise the stress of last-minute surprise projects
Inclusions - we will:
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Build your content calendar from scratch, or optimise what you've got, based on industry best pratice
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Take ownership of planning your content by audience and channel - what is going where, and when
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Facilitate regular meetings with your internal subject matter experts to plan future content
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Create briefs for new content to be created, including spokespeople and key messages
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Provide recommendations on refresh and reuse of older, high-performing content
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Track recent competitor content - so you know what your competitors are saying
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